Keywords
Focus
on the 8-12 keyword phrases, not keywords, that you think are
most important to your Web site, then ensure those words are
both in your title and mentioned at the beginning of your Web
page. Generally, most people will already have those words present
on their Web pages but may not also have them in Web page titles.
Choose the right keyword phrases and the right description,
then repeat those same words in the title, the META tags and
the description of your Web Page.
Keywords are words or short phrases that describe your site, your products or services, or your site's content. Because this
is the single largest factor determining whether a searcher
will find your site, it is highly recommended that you give
careful consideration to your keyword phrase selection. For
now, remember that keywords phrases are prioritized, i.e., the
first word chosen is weighted more heavily than the second,
the second more than the third, etc.
Repetition
usually does not add to your listing priority, nor does repetitive
punctuation. (For example: Hardware!!! Hardware!!! ). This is
a critical, yet often overlooked or under utilized step in the
registration process. By using smart keyword phrase strategies,
it is possible to 'blanket' a search engine with your site,
ensuring maximum exposure. Use the most important words that
your potential visitor might use to find your page. Use each
keyword in lower case, singular and plural forms. Find additional
keywords by searching search engines, checking your competitors'
pages, or by finding the Top 10 pages related to your page information.
Don't use common words. Don't repeat keywords - neither in phrases
nor as separate keywords. Repeating keywords will result in
search engines penalizing your relevancy weight. You may use
both singular and plural forms of the same word or use a keyword
as part of another word.
Directories/Updates
| Titles | Virtual
Domains
Keywords | Meta
Tags | Additional Promotion
| Syntax Check
